Wednesday, October 03, 2007

I'm Amused...

I received a catalog in the mail the other day. It was addressed to our previous home owners, but being that we have lived here for over a year and do not have a forwarding address for him, I chose to peruse the catalog myself.

It was from a company called Uline. They tout themselves as "Shipping Supply Specialists."

As I was nearing the end of the catalog, I found a letter to Uline customers entitled "7th Grade, Mr. Nelson and Uline."

I've provided a link to the letter here. I encourage you to read it.

UPDATE: I can't seem to get it to load the exact page, so you can tell the website to go to page 374 and then you should be able to read it.

I can't figure out why they thought that this was an appropriate letter for their catalog. So, I decided to send an email to them. Since I couldn't find a e-mail address for Ms. Ulhein on their website, I used one of their feedback links, and sent the following e-mail:

To: Liz Ulhlein
Subject: 7th Grade, Mr. Nelson and Uline

Hi Liz,

I recently received a copy of your catalog because the previous home owner of our house was a customer of yours. Being that I have no forwarding address for him, I browsed the catalog, curious if your company would meet any of my needs.

Unfortunately, I came to your article on page 374. I found this article to be poorly written and unorganized - the very thing you claim to be speaking out against!

We can argue technicalities, but the bottom line is that I find it alarming that you would insult your employees in a publication that is, in part, designed to show the best of your company. What is your purpose in that?

I find it ironic that page 375 (the opposite of your article) shows the "Uline People Working For You" who are also the same people who are wasting your time.

I also find it ironic that your "Company Culture" claims that you "Treat employees as long-term partners" and "offer the resources and support employees need to maximize their potential."

Obviously, that's not quite the truth, since you are so inclined to drag them through the mud in your company catalog.

It's been interesting learning about your company. I think I'll stick with someone who keeps the focus on their products - not on their employees faults.


~insert real name here~

It's been almost 24 hours since I first read the letter, and I still can't figure out why her letter is appropriate for her company catalog. And, I also find it slightly amusing. So it's made it to my blog. What do you think?


Blogger dubby said...

How to write and what it is appropriate to write about are obviously totally different topics, although I was confused as well as I read her article. What is she saying here? This is a catalog, for Pete's sake! There are plenty of places to vent her frustrations with poor writing skills, but a company catalog isn't an appropriate venue for this piece. And yes, it was poorly written.

9:32 PM  
Blogger King Isepik said...


12:16 AM  
Blogger Deb said...

Great news on the diagnosis! Hopefully you'll stay feeling better! Glad you found a dr. that you like and trust. Always a big battle!

We didn't get the snow. We did get the rain and wind and cold. The snow is coming though. . .

. . .of course it's coming! It's conference weekend! :O)

Stay warm and well!

10:21 PM  

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